New trends in packaging design in the next three years
New trends in packaging design in the next three years
Retro and futuristic fashion
Different from the previous simple nostalgia, the future, will be not the same nostalgia, the design is more and more inclined to combine retro elements with scientific and technological elements, we will see more kinds of nostalgic style gathered in the packaging design picture, such as "medieval trend", "cyberpunk" and "subculture fashion" and so on.
2.Brands entering the meta-universe will be a new direction
Although the meta universe is still an unrealized imagination, with the new and old brands such as Nai Xue's tea and Chu Qi have entered the meta universe, the meta universe has had an impact on youth culture, and the brand entering the meta universe and product implantation in the meta universe will gradually become a new trend and new direction.
3.High contrast/irregularity/vividness/conflict
The vision of the future requires more stimulation of the senses and a variety of experiences. As a result, the future of design is likely to say goodbye to minimalism, and the design world may return to the millennial trend, which is likely to be vibrant chaos, collage, high contrast, neon colors, irregular lines and frames. It features asymmetrical, clashing colors, crowded elements, and stark typography.
4.AI intelligent design is sweeping the design world
In 2023, AIGC continues to blow up the network, AIGC is becoming a new productivity, combining AI with packaging design, making full use of innovative design and efficient production capacity of artificial intelligence, will be a new path for packaging design, intelligent packaging design is more personalized, will be more suitable for user tastes, relying on AIGC, packaging design will release more creative imagination.
ELEAI, the packaging industry's first AIGC generative artificial intelligence design system released by Small Elephant Intelligence Research, is an intelligent design system combining packaging and AI technology, and the release of the product has brought more intelligent and more diversified packaging innovative solutions to the industry.
Only by embracing change can brands have a better future, and the packaging design trend is a response and reflection of The Times. As a one-stop packaging and printing intelligent service platform from design to production, Xiaoxiang Zhihe adheres to packaging innovation on the basis of grasping the trend, and is committed to helping brand value transmission with packaging.
